Marketing coordinator Video editor Dubai

Hi, I'm Cham.
Half editor, half marketer.

You have about 1.7 seconds before someone scrolls past your brand. I make sure they don’t.

See marketing work See editing work
Watch this first

Recent work

Four pieces that play right here. The rest is under each path below.

Pick a path

The work splits two ways. Take whichever one you're hiring for.

Path one

Social media
& marketing

Content that has to go out today, planned a month ahead, for brands that can't look cheap.

  • Content calendars
  • Stories & reels
  • Collaborations
  • Brand standards
Open marketing work →
Path two

Video editing
& motion

Short-form, brand films, logo intros and explainers, cut for the platform they land on.

  • Premiere Pro
  • After Effects
  • Motion graphics
  • CapCut
Open editing work →

A bit more about me

I’m a Dubai-based video editor and marketer. I turn raw footage into content that stops the thumb and builds trust while it plays.

I’ve edited for brands where credibility is everything, from healthcare and aesthetics clinics to growing local businesses. I shape interviews, behind-the-scenes moments and everyday footage into reels that inform, reassure and convert, in both English and Arabic.

Half editor, half marketer.

I studied business and marketing at HIBA in Damascus and earned four Google digital marketing certificates. So every edit answers two questions: Does it look right? And: Will it work?

What you can count on me for

  • Talking-head reels and interviews that flow naturally
  • Motion graphics and captions that carry your brand
  • Colour and pacing built for the phone in your audience’s hand
  • Bilingual Arabic–English content that reads like it was written in each language
  • Calm, organised collaboration from first cut to final approval

The best feedback I get is simple: “That’s exactly how we wanted to feel.”

I’m open to video editing, motion design and content-lead opportunities in Dubai, remote or abroad. If your story deserves more than 1.7 seconds, let’s talk. ✨

Arabic native English fluent French basic HIBA marketing, 2020–2025
Path one

Social media & marketing

I coordinate marketing for two Dubai clinics: AEON Centre for Regenerative Wellness at Atlantis The Royal, and Aesthetics International. Daily stories, monthly plans, partner collaborations, and content that stays on-brand under deadline.

300+Content pieces for one legal series
EN + ARBilingual content and captions
Healthcare · Legal · F&BIndustries I’ve created for
4Google digital marketing certificates
HIBAMarketing degree
Case study

Organic social media growth for a clinic in Syria

Every figure below is from 2026 and is organic, with no paid advertising.

2,648,200views, February to June 2026

Monthly organic views. February was the highest reported month.

1,172,615views in August 2026 alone
Facebook 739,200Instagram 433,415
5K+new follows across both platforms
17K+interactions
533people messaged the clinic on Facebook
6,268Instagram profile visits
August 2026ViewsViewersNew followsInteractions
Instagram433,415222,8631,5489,871
Facebook739,200419,800about 3,500about 7,400

What went out each month: 16 Reels and 8 carousel posts. July was not reported. Messages are enquiries, not confirmed bookings.

Content I've made

Grouped by who it was made for. Videos with a thumbnail play right here on the page.

Pick a category

Marketing experience

Training

Foundations of Digital Marketing Coursera Attract and Engage Customers Coursera From Likes to Leads Coursera Think Outside the Inbox Coursera E-Commerce Arab Academy for Information Development

Need the editing side too?

Brand films, motion graphics and five years of editing.

Open video editing

How I build a content month

Six stages, the same for any brand. Scroll, and each one takes the stage.

Scroll to start the month

  1. 1

    Research the market

    I start with the audience, the competitors and what's working on the platform right now: topics, formats and audio. The plan is built on real interest, not guesswork.

  2. 2

    Double-check the information

    Before anything is written, I verify the claims with the people who know: the client, the expert or the original source. Nothing goes out that the brand can't stand behind.

  3. 3

    Turn ideas into scripts and storyboards

    Each idea gets a hook, a script and a storyboard, so everyone can see the piece before any time is spent making it.

  4. 4

    Build the content calendar

    The pieces go into a monthly calendar by content type, format and date, balanced across the month and around key dates. The client approves it before production starts.

  5. 5

    Brief, edit and finish

    I brief whoever is filming, or work from the footage I'm given. Then I edit each piece for the platform it's going to: vertical, captioned and on brand.

  6. 6

    Schedule, publish and review

    Captions are written, everything is scheduled, and posts go out on time. At the end of the month I look at what performed and carry it into the next plan.

How I plan: a real calendar and a storyboard

The calendar is a real two-week plan for MoCha Creative. Client plans stay private, so the storyboard uses a fictional clinic.

Real plan

Content calendar: MoCha Creative, 7 to 20 October 2026

40 feed posts in 14 days: 24 reels, 5 behind-the-scenes reels, 8 carousels and 3 statics. Plus 14 stories and 12 LinkedIn posts. Instagram and Facebook run in Arabic, LinkedIn in English.

ReelBTS reelCarouselStatic
DayInstagram + Facebook (Damascus time)LinkedIn
Wed 7 Oct13:30StaticFounders intro20:30ReelSocial without a plan22:00ReelExhibition coverageContent strategy
Thu 8 Oct13:30CarouselIdea bank20:30ReelCase study22:00ReelFrom the inboxCase study
Fri 9 Oct18:00BTS reelExhibition coverage20:30ReelProduction22:00ReelContent mythsMoCha
Trade-fair coverage
Sat 10 Oct13:30CarouselBefore you hire20:30ReelWorld Mental Health Day22:00ReelHow we workNo post
Sun 11 Oct13:30CarouselFor clinics20:30ReelFor clinics22:00BTS reelBehind the scenesNo post
Mon 12 Oct13:30ReelWriting hooks20:30ReelEditing22:00CarouselHook bankBefore you hire
Tue 13 Oct13:30StaticQuestion of the week20:30ReelPlanning22:00BTS reelInterview studioFounders
Wed 14 Oct13:30CarouselThe numbers20:30ReelRetention22:00ReelFrom the inboxBehind MoCha
Thu 15 Oct13:30CarouselCase study20:30ReelAds22:00BTS reelFactory and company contentMetrics
Fri 16 Oct18:00BTS reelShooting restaurants and cafés20:30ReelFor restaurants and cafés22:00ReelShooting on a phonePaid creative
Behind the scenes
Sat 17 Oct13:30CarouselWeekly calendar20:30ReelStrategy22:00ReelOur storyNo post
Sun 18 Oct13:30ReelContent system20:30ReelShoot day22:00CarouselOur servicesNo post
Mon 19 Oct13:30ReelPreparation20:30ReelPersonal brandContent systems
Tue 20 Oct13:30StaticMoCha20:30ReelOur servicesEditing

A story also goes out every day. Topics are translated from Arabic.

Sample

Storyboard: "Your first visit", reel, 0:20

Six frames, each with the shot, the on-screen text and the sound, so the doctor and the videographer see the whole piece before the shoot.

  1. 1
    0:00

    Hook

    Shot
    Close-up, doctor to camera.
    On screen
    "Nervous about your first visit?"
    Sound
    Doctor's line, music low underneath.
  2. 2
    0:02

    Arrival

    Shot
    Smooth walk in through the entrance.
    On screen
    "1. You're welcomed"
    Sound
    Music comes up.
  3. 3
    0:05

    Consultation

    Shot
    Mid shot, doctor and patient at the desk.
    On screen
    "2. We talk first, treat second"
    Sound
    Voice-over continues.
  4. 4
    0:09

    Detail

    Shot
    Close-up of the device and hands.
    On screen
    "3. A plan made for your skin"
    Sound
    Soft device sound, music.
  5. 5
    0:13

    The space

    Shot
    Slow pan across the treatment room.
    On screen
    "No rush. No pressure."
    Sound
    Music only.
  6. 6
    0:17

    End card

    Shot
    Logo on a clean background.
    On screen
    "Book your consultation"
    Sound
    Music fades out.
Path two

Video editing & motion

Short-form that holds attention past the third second, and long-form that keeps its shape. I cut for pacing first, then grade, then graphics — in Premiere Pro, After Effects and CapCut, depending on how fast it has to ship.

300+Content pieces for one legal series
5+Years in post-production
50+Projects delivered
~20%Faster turnaround after workflow rebuild
CureV gel polish bottle with pink polish pouring from the brush
The story behind one video

A product video made in a power cut

The electricity was out that day. I shot this on a phone, lit it with a flashlight, and used a sheet of black card as the backdrop.

It drew a lot of attention from my client's audience, and CureV got in touch afterwards about making videos for them.

Play the video · 0:10

Edits and motion work

Grouped by category. Videos with a thumbnail play right here on the page.

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Toolkit

Adobe Premiere Pro Adobe After Effects Adobe Creative Suite CapCut Canva

Editing experience

Hiring for marketing instead?

Content planning, daily publishing and clinic campaign coordination.

Open marketing

From a sketch to a finished cut

Nothing goes on a timeline before it exists on paper. Scroll and the sketch builds itself into the edit.

Scroll to start the edit

  1. 1

    Sketch the idea first

    Before anything opens in Premiere, I draw it: the shot, the framing, where the eye should land. A rough sketch answers questions a timeline can't.

  2. 2

    Build the storyboard

    The sketch becomes a sequence of frames in order, so the client and the videographer can see the whole piece before a single thing is filmed.

  3. 3

    Lay it on the timeline

    Footage comes in and the clips find their places: selects, trims, and the rhythm the storyboard promised. Pacing gets decided here, before anything pretty happens.

  4. 4

    Layer sound, titles and motion

    Music and audio underneath, subtitles and titles on top, After Effects graphics where the piece needs a lift. Every layer earns its place or it goes.

  5. 5

    Grade it and make it live

    Colour grading is where the rough sketch finally becomes the thing I imagined — skin tones right, brand palette intact, everything matching shot to shot.

  6. 6

    Export for where it's going

    Final pass, then exports built for the destination: vertical and captioned for reels and stories, wider and cleaner for the website or a screen in the clinic.

Let's talk

Open to full-time marketing and post-production roles in the UAE, and to freelance edits with fast turnarounds.

EMAIL · TAP TO COPYChamalsaati@gmail.com PHONE / WHATSAPP · TAP TO COPY+971 58 615 6434 LINKEDINCham Al-Saati DOCUMENTDownload my CV